Hi! I’m Max. I’m a journalist-turned-marketer specializing in strategy, positioning, and multichannel storytelling that delivers outsized impacts with lean resources, all at the speed of breaking news.

Throughout my award-winning career at CNN, Saleforce, and Cineverse, I have taken a data-first approach to my creative work and applied deep audience insights to every step of the marketing lifecycle. I also pride myself on building bridges and breaking down silos across sales, product, PR, editorial, and the C-Suite to accelerate timelines, increase efficiencies, and, frankly, have a little fun in a fast-paced and dynamic workplace.

I’m also a film buff, a rock climber, a proud Chicago transplant, and–I hope–a pretty good hang.

Read these case studies to learn how I helped create box office history for an indie-horror hit, drove positive public perception of a radioactive monster, and won the SEO wars with a 7000% increase in organic search discovery.